Create a growth strategy. Build your growth products
With over 7,000 mar-tech and ad-tech solutions, growth becomes complex very quickly.
We untangle your CRM/sales-tech, mar-tech/ad-tech, and data/analytics/intelligence complexity
Growth requires product thinking:
integrated strategies, decisions, and tech/data across marketing, product, sales, and customer success
Convert your marketing into growth marketing to increase ROI and reduce customer acquisition cost (CAC)
Launch new products on the right channels to the right audience and convert your product into a channel for customer acquisition and retention
Transform your customer data/CRM and analytics/data science into easy to use and scalable internal products
We are your trusted growth partner with expertise in product management, mar-tech/ad-tech, CRM/customer data, analytics, and data science
Customer success is one of our core values
We worked with Shikhin to create our growth and CRM capabilities to improve our growth strategy. He was instrumental for us to plan across the breadth of organic & performance marketing, CRM, and martech & adtech. We were able to simplify the complexity of growth tech with this partnership through growth tech roadmaps, identification of tech partners, and creation of the right teams and capabilities for future growth
"StatsLateral team added great value to our growth strategy through new product innovation, customer focus, and transparency. StatsLateral has a deep understanding of the ad-tech, mar-tech, and CRM/customer data. They delivered a differentiated SaaS product fast and cost-effectively. StatsLateral's approach of integrated strategy helped with our product launch, go-to-market, and revenue growth.
"StatsLateral managed consumer product strategy and new product launch for one of our portfolio companies. StatsLateral used an integrated strategic approach with a focus on product led growth. They helped the team to understand the key user value to drive product management and customer acquisition. I look forward to working with them again.”
What is your growth roadmap?
Applying the latest strategies/products/tech across the organization to successfully deliver on the growth objectives; whereas focusing on goals within a functional silo (such as markting or product) delivers limited or no growth
Mar-tech/ad-tech stack, customer data/CRM, and analytics/data science are new, easy to use, and scalable internal products for growth
Lifetime value (LTV), Churn, Average contract value (ACV or ARPU), Customer acquisition cost (CAC), etc. are strategic growth initiatives and not just"after the fact" metrics
There are no silver bullet solutions to growth; it needs strategic focus, data driven learning, and creative use of tech & data