Problem A head of product management (VP), at a post-series C, growth stage company, wishes to understand the Artificial Intelligence / Machine Learning (AI/ML) capabilities among its competitors. As the VP develops the 3-year roadmap, she is particularly challenged with:

• Manually keeping track of the competitors’ offering to ensure differentiation

• Providing insights on real product capabilities as opposed to buzzword AI/ML market

Solution

The VP learns about StatsLateral and signs up for the StatsLateral beta product. She runs through an easy process that takes her less than 30 minutes:

• Runs StatsLateral AI algorithm for a well-known AI/ML product company in her market to reverse engineer the company’s product roadmap (Roadmap A) and positioning within a few minutes

• Creates a list of 10 potential AI/ML product companies from sources like CB Insights

• Creates a second list of 10 leading companies in her market from sources like Forrester and G2 Crowd

• She appends her own roadmap items to the Roadmap A, and runs StatsLateral AI algorithm for the 20 target competitors

Results In no time, the head of product management is able to provide to:

• The CEO: Ways competitors were approaching the market and insights on level of differentiation of her roadmap

• The Sales Team: Probability of real product capabilities offered by the competitors and how can prepare for competitive sales pitches

• The CMO: Opportunities for continued marketing and positioning required to establish brand differentiation in the market

<Sample output is available for review for our beta customers>